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please prepare a portfolio of integrated communication activities from the brand(OREO) that you have been following on social media. Do include social media campaign snapshots (please check if they ha
please prepare a portfolio of integrated communication activities from the brand(OREO) that you have been following on social media. Do include social media campaign snapshots (please check if they have different social media pages for different countries and compare them. Consider at least 3 countries). Include also advertising campaigns and any other tool of communication (e.g. in stores, for example) used by the brand.
Are they managing the global communication strategy centrally (from the headquarter) or it is delegated to local subsidiaries? Are they adapting their style of communication to local cultures?
