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QUESTION

Policy 1234567- Don't copy/paste from the internet or books. Answer the question accurately. I need more details as much as possible. Using examples...

Policy  

Don’t copy/paste from the internet or books.Do the assignment by your own words. Answer the question accurately.I need more details as much as possible. Using examples is very important to support your ideas. Don’t used complicated words, use simple words. Put references.I need these questions below to be done on 2/11/16 Thursday by 11:00 PM

A. Questions

1-Under what situations would a push strategy be used? What about a pull strategy?

2-How is relationship selling tied to the marketing concept?

3-How does the stage of a product’s life cycle affect price? Give some examples.

B. Application  question

As the promotional manager for a new line of cosmetics targeted to preteen girls, you have been assigned the task of deciding which promotional mix elements—advertising, public relations, sales promotion, and personal selling—should be used in promoting it. Your budget for promoting the preteen cosmetics line is limited. Write a promotional plan explaining your choice of promotional mix elements given the nature of the product, the stage in the product life cycle, target market characteristics, type of buying decision, available funds, and pull or push strategy.

C. Discussion

I need this question below to be done on 2/10/16 Wednesday by 3:00 PM

 Discuss how a company can best deal with unfavorable public relations. Also, identify a company that has had unfavorable public relations.

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