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QUESTION

Product Modification Approach It is often suggested that products are intentionally created/designed to break down or wear out. Is this strategy a planned product modification approach? Why or why not

Product Modification Approach

It is often suggested that products are intentionally created/designed to break down or wear out. Is this strategy a planned product modification approach? Why or why not? Provide at least one real world example to support your argument.

Submission Instructions: 

  • Your initial post should be at least 200 words, formatted and cited in current APA style with support from at least 2 academic sources. 
  • Read
  • Kerin, R., & Hartley, S. (2023).
    • Chapter 10: Developing New Products and Services
    • Chapter 11: Managing Successful Products, Services, and Brands
    • Chapter 12: Services Marketing
    • Watch:
  • https://youtu.be/jS-rD6HuxIk?si=ydp6q7b2_t27U_8J
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