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Product Modification Approach It is often suggested that products are intentionally created/designed to break down or wear out. Is this strategy a planned product modification approach? Why or why not
Product Modification Approach
It is often suggested that products are intentionally created/designed to break down or wear out. Is this strategy a planned product modification approach? Why or why not? Provide at least one real world example to support your argument.
Submission Instructions:
- Your initial post should be at least 200 words, formatted and cited in current APA style with support from at least 2 academic sources.
- Read
- Kerin, R., & Hartley, S. (2023).
- Chapter 10: Developing New Products and Services
- Chapter 11: Managing Successful Products, Services, and Brands
- Chapter 12: Services Marketing
- Watch:
- https://youtu.be/jS-rD6HuxIk?si=ydp6q7b2_t27U_8J
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