q7-1

1.There are five key roles for iDirect e-mail. Select three that you think are the most important and explain why you picked the ones you did. Your response should be at least 500 words in length.

2.iDirect marketers are advised to "start listening to the conversation" their customers are having on social media. Describe five ways to use the new technology to start listening, and explain the advantages to marketers of listening. 

Your response should be at least 500 words in length.