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Review the "Marketing Excellence: Coca-Cola" case study attached. In thinking about the great brand success Coca Cola has experienced, what do they need to think about in the future with respect to co
Review the "Marketing Excellence: Coca-Cola" case study attached. In thinking about the great brand success Coca Cola has experienced, what do they need to think about in the future with respect to communication strategies. Think about both traditional and digital applications and be specific with both media, themes and timing in a minimum of 200 words.
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