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QUESTION
Roberto is a marketing manager for friendly financial services. he has been looking at a variety of factors, such as technological, socio-cultural and economic trends as well as competitive conditions
Roberto is a marketing manager for friendly financial services. he has been looking at a variety of factors, such as technological, socio-cultural and economic trends as well as competitive conditions. roberto is confident that these factors will impact friendly's future marketing success. his efforts are an example of:
