Students will select one business case depending on their academic standing, professional background, and research interests. The cases highlight a...

Students will select one business case depending on their academic standing, professional 

background, and research interests. The cases highlight a company and address the following issues: (The company I chose was Russell Athletic)

1. What is the company's current status? 2017

2. What is the company's Internet strategy? 2017

3. How does the company use information technology? 2017 

4. What is the company's culture of innovation? 2017

5. What are the prospects for the company and the industry? 2017