Submit the above two write-ups as one document separated by their sub-headings 2-36 How might Rover.com use focus groups to gain a better understanding of its current and potential customers and their

Submit the above two write-ups as one document separated by their sub-headings

2-36 How might Rover.com use focus groups to gain a better understanding of its current and potential customers and their needs?

2-37 In this chapter, we noted that a true business opportunity is attractive, durable, timely, and anchored in a product or service that creates value for a buyer. To what extent does Rover’s service satisfy each of these criteria?

2-21 Identify three start-ups, other than those discussed in this chapter., that were started to solve a problem. Briefly describe the problems the three start-ups are solving and how they are going about doing so.