Textbook: David, Fred R. & David, Forest R. (2017). Strategic Management: A competitive advantage approach, 16th. Pearson. Q1. Reflect on what you have read in the textbook from Chapter 3:The Externa

Textbook: David, Fred R. & David, Forest R. (2017). Strategic Management: A competitive advantage approach, 16th. Pearson.

Q1. Reflect on what you have read in the textbook from

Chapter 3:The External Assessment and Chapter 4:The Internal Assessment and then type a one and half page concerningthe topics that you believed where worth your reading and understanding. What was the most valuable thing that you learned and why?

Q2. Go to Chapter 3 and do Exercise 3B "Develop a Competitive Profile Matrix" for Coca-Cola. Develop an analysis of Coca-Cola utilizing this matrix in two and half pages.

Q3. Then go to the end of Chapter 4 and do Exercise 4A "Perform a Financial Ratio Analysis for Coca-Cola" Step 1. After developing an analysis of Coca-Cola (two and half pages) and complete the financial ratio analysis (one page)