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The manager of an automotive after-market specialties firm is interested in collecting secondary data. He is
The manager of an automotive after-market specialties firm is interested in collecting secondary data. He is
concerned with the future of the industry and his competition. He would like to find industry research reports along with industry and company analysis of his competitors. His best sources of this information would be ___________.
Sales force automation systems
Independent online databases
Research studies
Market research organizations
Online focus groups