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The memo should be no longer than 2 pages double spaced using 12-point font . Tables and Appendices can be .
Lincoln Electric Company Case
Case assignments guidelines: The memo should be no longer than 2 pages double spaced using 12-point font. Tables and Appendices can be
. Memos will be graded based on how clear, concise, and well supported the argument is (regardless of what we end up deciding the "right" answer is in class). Your memo can also be strengthened by applying concepts learned in the course so far. Please note that this is not to be aattached beyond this 2 page limit (but are not necessary). If you only need 1 page to answer the questions, please only use 1 page. Memos that go over 2 page limit will have points deducted.
These memos are to be persuasive documents. A strong memo makes a clear argument on an issue and, using logic and data (i.e., evidence from the case), provides support for this argument, in the process ruling out potential counterargumentsn exercise in how much information you can throw at the problem, but how efficiently you make and support your argument.
Below are the questions you should answer for this case assignment:
1. Is Lincoln's approach to motivating employees VRIO (i.e., valuable, rare, inimitable, and organization specific)? What factors will be critical to Lincoln's continued success?
2. What is the applicability of Lincoln's approach to motivation to other companies and situations? Why do not more companies operate like Lincoln?
3. Would you like to work in an environment like that at Lincoln Electric? If so, why? If not, why? What are some recommendations for Mr. Willis?
