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QUESTION

The purpose of this journal is to compare and contrast two communication techniques that can be used to improve employee trust and engagement. Your response should include the components below: Explai

The purpose of this journal is to compare and contrast two communication techniques that can be used to improve employee trust and engagement.

Your response should include the components below:

  • Explain why communication is essential in an organization.
  • Discuss the relationship between strategic planning and communication.
  • Explain the ways that effective communication improves employee trust and engagement. Focus on comparing/contrasting two types of channels or techniques (e.g., on-site meetings, employee surveys, workshops).
  • Explain the types of situations where each channel or technique would be most effective. Provide examples and facts for your audience. Avoid simply offering an opinion; rely on valid academic research.

2. Dove has continued its social media public relations (PR) campaign on beauty and self-esteem. In 2014, Meaghan Ramsey presented "Why Thinking You’re Ugly is Bad for You" at a TED Talks event. In the TED Talk presentation, Ramsey does not mention Dove. Without focusing on the organization in the speech, why would this be a good PR event for Dove? What does it achieve for the organization? Why do you think Ramsey, who is the Global Director of the Dove Self-Esteem Project, chose this way to communicate with Dove's customers (and potential customers)? What are the advantages? What are the disadvantages?

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