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QUESTION

The top management of a cereal manufacturing company wants to change the packaging of their products and appeal to attract a younger age group.

The top management of a cereal manufacturing company wants to change the packaging of their products and appeal to attract a younger age group. Since the company is located in three cities, the top management wants the managers from each city to weigh in and give their suggestions for improvement. A group leader is first picked, and the problem to be solved is written down. After this, a questionnaire is e-mailed to all the participating managers. The managers are asked to list down solutions to the problem and e-mail the questionnaire back to the group leader. This scenario illustrates the first few steps of __________.​

  • ​brainstorming
  • ​production blocking
  • ​the Delphi technique
  • the nominal group technique​

Which of the following rules of ethical decision making focuses on providing the greatest good for the greatest number of people?​

  • ​The utilitarian rule
  • ​The golden rule
  • ​The justice rule
  • ​The moral rights rule

Which of the following is the final step in the decision-making process?​

  • ​Implementing the selected alternative
  • ​Recognizing the need for a decision
  • ​Learning from feedback
  • ​Generating alternatives

Which of the following is the first step in the decision-making process?​

  • ​Realizing the need for a decision
  • ​Generating alternatives for a decision
  • ​Assessing alternatives
  • ​Seeking feedback

A cosmetics company has manufactured a new range of skin care products. The top management wants to create a common tagline for the entire range of products and therefore decides to get the managers of the company involved in the decision-making process. It conducts a number of sessions in which the managers are asked to work together and think of innovative taglines for the products and share their ideas with the rest of the group. Group members are specifically asked to be open to all ideas, however offbeat they may be. The members of the group are then asked to pick a tagline after debating the pros and cons of the most popular ideas. This scenario illustrates __________.

  • ​the nominal group technique
  • ​the Delphi technique
  • ​brainstorming
  • ​delayering
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