These questions are about fashion retailer, Hamp;M. Identify and describe the elements of your promotion mix.

These questions are about fashion retailer, H&M.

• Identify and describe the elements of your promotion mix. Compose a sentence or two on the role that each element will play in helping you achieve your marketing goals.
• Explain how the elements will be combined into an integrated marketing plan via direct marketing channels, for example, social media sites or blogs.