TOPIC - T-MOBILE Segmentation is the segmentation characteristics to identify and describe market segments Target Market a usable market segment to...

TOPIC - T-MOBILE

Segmentation is the segmentation characteristics to identify and describe market segments

Target Market a usable market segment to be a target market

Questions:

1. Segmentation. identify at least two distinct market segments for T-mobile. Each market segment description must include at least more if needed of the characteristics from amongst any of the four bases categories, e.g. one from demographic variables, one or two from psychographic variables, and one from behavioral variables, or a similar scheme. Be sure to explain your choices based on what customer need the product or service offering can fill for each segment. 

1. Target market