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Understanding the effects of pricing on revenues, costs and profits Introduction: It is April and you have recently been hired as the manager of Atlantic Taffy Company in Bay Head, New Jersey. You hav
Understanding the effects of pricing on revenues, costs and profits
Introduction: It is April and you have recently been hired as the manager of Atlantic Taffy Company in Bay Head, New Jersey. You have been asked to improve profitability. The company got its name from a propriety taffy first sold in a Jersey Shore concession also owned by the Talbot family. Note: Please use Excel for all calculations and turn in your Excel worksheet. Then use Word for a final 3-5 page written report to the owners detailing your findings, analyses and recommendations, making sure that your written report answers all the specific questions in this assignment.