Watch the videos, What Is a Brand? and Understanding Why Brands Are Important, and answer the following questions:Question OneTell us your favorite brand. Give a full description of this brand and why

Watch the videos, What Is a Brand? and Understanding Why Brands Are Important, and answer the following questions:

Question One

• Tell us your favorite brand. Give a full description of this brand and why it is your favorite.

Question Two

• Describe your favorite brand's promise. What elements of the brand convey this message to you?

Question Three

• Name and describe three brand touchpoints. Explain why these are important.

300 words