Write 10 pages thesis on the topic business management for built environment professionals.

Write 10 pages thesis on the topic business management for built environment professionals. This paper tells that strategy is given five different meanings by Mintzberg. “Strategy as a plan, a pattern, a ploy, a position, and a perspective”. Based on these meanings of strategy, Lampel and Mintzberg categorize the different strategy formation schools and they are known as the ten schools of thought. The design school defines strategy as the process of conception. it enables the managers to scan the organization business surroundings for any threats and opportunities. The planning school describes strategy as a planning process. this school of thought is characterized by cybernetics and systems theorists (Ehnert 2009, p45). The positioning school defines strategy as an analytical process and the process is influenced by concepts like those of Porter’s five forces model and by industrial economics. The entrepreneurial school defines strategy as a visionary process. the leader of the company plays a critical role in the identification of future opportunities for growth. The cognitive school defines strategy as a mental process and the mental process is created in the minds of the strategists through maps, schemes or frames. The mind processes influence how the organization surrounding is dealt with. The learning school describes strategy as an emergent process (Kazmi 2008, p18). The process is unanimously created over time and in mutual adjustments between the internal decisions and outside events (Ehnert 2009, p45). The political school defines strategy as a process of negotiation among the interest groups in the organization and between the organizations. The cultural school describes strategy as a social process and is based on shared meanings and beliefs. The environmental school defines strategy as a reactive process and these are the forces that the organization must reckon with and respond to for their survival. The configurational school describes strategy as a process of transformation (Ehnert 2009, p45). From the Mintzberg schools of thought, a strategy is divided into perceptive, descriptive and integrative schools (Kazmi 2008, p18).