Write a 1,050- to 1,400-word paper in which you illustrate the use of marketing research in the development of Kudler Fine Food's current marketing...

Discuss what specific types of additional market research is needed. In addition, discuss the importance of competitive intelligence and analysis in regards to the development of Kudler Fine Food’s marketing strategy and tactics, specifically citing what types of competitive intelligence they currently use and recommending other types they should use in the future.