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Write a 2 page essay on Mothers' Health Conscious.Download file to see previous pages... This essay talks about the survey analyses regarding mothers food decisions for their families. 1,000 American

Write a 2 page essay on Mothers' Health Conscious.

Download file to see previous pages...

This essay talks about the survey analyses regarding mothers food decisions for their families. 1,000 American mothers were included in the survey. Many respondents felt that major brands were not able to address their individual needs, which meant that changes in the food and beverage marketing have to be implemented so as to appeal to moms.

This article by Ben Meridith was published in a website which advocates healthy living. By using distributions from a survey, it was able to support its claim that more people are awakening to the need for a healthy lifestyle. At the end of the article Meridith said, “while food corporations are not known for their healthy messages, we can hope that they will approach marketing with a refreshing honesty” which in a sense meant that there is business in providing healthy food. Hence, in total, the article was able to support the website’s advocacy – that a healthy lifestyle is the new trend.

While the writer for this article was successful in supporting his claims, one cannot say whether his interpretation of the distribution was correct or not. This is because he stated only the percentage distribution and not the actual frequency distribution of the survey. Moreover, there is no way for this researcher to check on the actual questions posted to the respondents and determine whether or not questions statements might have affected responses. Aside from this, only the averages were reported and there was no way of computing other characteristics of the distribution.

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