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Write a 3 page essay on Strategic Management Case Study Write up Schon Klinik-Eating Disorder.During the last 11 years, it was able to add 8 more hospitals from 7 and its annual revenue rapidly triple
Write a 3 page essay on Strategic Management Case Study Write up Schon Klinik-Eating Disorder.
During the last 11 years, it was able to add 8 more hospitals from 7 and its annual revenue rapidly tripled. The level of occupancy rates has been maintained by the means of expertise in particular conditions and brand recognition in Schon Hospital. The Schön Klinik patients in 2012, about 20% had private health insurance where the typical German hospital had only 10%.(Porter, Stanton & Howman, 2013).
The introduction of a culture by Fechner’s slogan ”Measurable Tangible Better” has become an ideal prospect for Schön Klinik.As a result of poor established therapy in eating disorders, Schön Klink’s validated a systematic approaches on treatment and improvements in patient support. The hospital has been able to implement on outcome measurement where every clinician is required to measure results. The patient-reported experience measures implemented, where all patients admitted to Schön Klinik are required to complete a survey on arrangement of care, how they are treated by staff, hospital ambience, meals and information provided, resulting in a substantial rate of reviews from the patients (Porter, Stanton & Howman, 2013).
The reviews from various sites of the hospital has helped the management to identify areas of weaker performance and proposing ideas on effective procedures giving the clinic a competitive advantage. Schon uses the outcome information with other stakeholders to evaluate care processes and new treatments in terms of their cost and clinical impact by suggesting approaches for improvement. Thus, ensuring the adoption of clinicians’ responsibility in their respective areas in the hospitals.
The Schon’s model for delivering care for eating disorders consists of a baseline set of surveys which are done instantly following admission and the other set one week prior to discharge. The patients undergo a structured interview of Anorexic and Bulimic Syndromes (SIAB-S). Further, every day a patient’s BMI and weight are recorded and
