Write a 6 page essay on 1 : Zara CaseQuest.Download file to see previous pages... This system should combine the activities that are done in the retailing section and those in the manufacturing depart

Write a 6 page essay on 1 : Zara CaseQuest.

This system should combine the activities that are done in the retailing section and those in the manufacturing department (Luciano &amp. Zocchi, 2010). To facilitate this, company has to put in place a system that will use computers that are networked so that the business objective of the company is achieved. Disruptive business model of Zara AND how it took over GAP With the assistance of Inditex, the suppliers that have shares in Zara started many retail stores that customers could get the product from. The strategy that they used is ensuring that the stores are located in streets that are visited by many people. They also ensured that the shops are in all the towns so that the number of people that get to know the product is massive. The type of the system that the company uses where independently managed in the location where the store is located. This is brought about by the fact that the type of clothes that were sold in a retail shop is based on the culture of the people residing in that particular place(Gattorna 2007). Zara business market positioning Apparel industry business model of Zara Zara business has adopted a business model which is based on decrease in quanties, great selection of clothes and style and short deadlines. The business model entails a retailer that is integrated and takes a vertical manner in the industry. It is not only an interface between the manufactures and the consumers, but also a tool for connecting manufactures, distributor and the firms that deals with retailing. The business objective that the ZaraQuest business had is to adapt to ever-changing demands of the market. From a different view, the process of making a decision is not in centralized. Each store management has the right to decide on a new way of ensuring that they are updated. This gives an opportunity to adapt to the dynamic market trends so that they are able to satisfy the customers (Obolensky, 2010). The designing and testing of any store that was started was centrally done in La Coruna then dispatch to the intended country. ZaraQuest business system The business excels in making reasonable prices with the intention of supplying large volumes of clothes. Their business success is as a result of two principles: they try to monitor the fashion trends to ensure that they avail the product the demand is at the peak. They avoid convincing the customers and instead strive at availing the customer’s desire. The second principle is building trust in customers. They concentrate on assessing the right clothes that should be kept in the store. Their primary role is to design garments that capture the market for a long time but in a short time appropriation with the current trend. The first business strategy which the company implemented is Efficiency- the company strives to satisfy the targets customers by responding to their needs in terms of fashion conscience. They applied a philosophy of manufacturing called JIT so that they could be in frontline in adapting to the latest fashions that hit the market. The idea is being able to supply the clothes when they are new in the market contrary to having it then the demand has died down. Use of information technology in management was also strategy- this is by use of a technology whose expenditure is minimal and also the workers or the users do not have difficulties in using it.