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Write a 7 pages paper on imax corporation. The main recommendation for the company is to use newer technology to improve its product and to start off small and expand into a bigger business. IMAX is a
Write a 7 pages paper on imax corporation. The main recommendation for the company is to use newer technology to improve its product and to start off small and expand into a bigger business.
IMAX is a well known format for motion pictures which mainly provided better sizes and formats with higher and clearer resolutions than the normal movie systems. This was developed by the Canadian IMAX Corporation and has indeed changed the image resolution to a great extent. The company has been known to improve the images by making them even ten times larger than the normal standard images. This report concentrates on the motion picture and videotape production. The paper includes a brief discussion of the business environment and provides a competitor’s analysis as well. Based on this a critical analysis of the company and its processes has been provided.
Considering the political factors that impact the company, it is clear that the work that has gone into the development of a product requires a number of legal checks. Hence the impact of any political factor has a major impact on the working of the company and can create a lot of confusion and chaos in the overall processes of the company. In terms of the economic factors that impact the company, it is important to note, that the levels of investments that go into IMAX are extremely high and hence the economics of the industry has a major impact on the business. The economic factors that also impact IMAX are the household income of the people as well as the cost of living within the country (Johnson, et.al, 2006). Social factors also play a very important role in the case of IMAX. It is clear that the main audience of IMAX includes people between the ages of 19 – 65 and a vast majority is from colleges and universities. In terms of technological factors, it is clear that IMAX has a strong dependence on these factors. IMAX is based on the .technologies and hence it is important that the company keeps itself up – to – date with the current changes and improvements in the markets and technology to be able to compete in the markets more effectively.