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Write a 8 pages paper on why is identity important in organizations. Organizational identity implies that internal viewpoint that the employee has about the organization and as such they are the centr

Write a 8 pages paper on why is identity important in organizations. Organizational identity implies that internal viewpoint that the employee has about the organization and as such they are the central attributes of that organization, what makes it distinctive and unique and the continuing aspect despite the change in objectives in the organizational environment. Therefore these three attributes constitute the identity of an organization and are a basis for the employees of that particular organization to identify with it. It, therefore, explains what one is with regards to the organization (Lin, 2004, p. 54).&nbsp.

In order to understand why identification is important to an organization, it is prudent to take a look at theories relating to the identification. First is the identification theory. This theory entails three components among them the solidarity feeling with regards to the organization. behavior and attitudinal support with the given organization. and the perception of the shared characteristics with other members of the organization (Lin, 2004, p. 63).

Having provided these three components of the identification theory, an analysis of the Municipalities as a context organization will thus be used to explain how important organizational identity is. Municipalities refer to towns or cities that have to cooperate status. They imply to the ruling body of the local governments in the respective towns or cities they exist. These municipalities, therefore, function as the welfare producers and suppliers for their visitors, investors, citizens, and companies. Therefore given their importance to the communities they serve there is need to improve their functioning to enable better services. Since they are nonprofit organizations, their success is measured against the achievements of their set objectives. Thus their efficiency, as well as efficacy, can be well achieved through identity focus (Lin, 2004, p. 69).

Identification enables the employees of the municipality to have solidarity with regards to the organization.

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