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QUESTION

You are a Marketing Manager of a team of 5 staff in the Marketing amp;amp; Sales Department of large food company called Jusco Foods.

You are a Marketing Manager of a team of 5 staff in the Marketing & Sales Department

of large food company called Jusco Foods. You have received consumer complaints and

reports through the media that a strawberry yogurt brand from Jusco Foods was

contaminated and a number of people who consumed it have been reported sick.

In at least one or two pages describe how you would mobilise your team to take the

necessary immediate action. Also describe the job titles of each team member and what

each of them is supposed to do within that short time frame. If action is not taken soon, it

will have adverse effects on the Company; they will lose customers and will lead to loss

of sales of Jusco Foods products in the longer term.

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