You just started working at a marketing firm that specializes in introducing new products. The firm has been retained by two start ups.

You just started working at a marketing firm that specializes in introducing new products. The firm has been retained by two start ups. Breath blaster minds, a really great new breath mint maker and very fresh butter, a firm whose product tastes good because it is rushed to the dairy case in the grocery store faster than any other butter. You want to be successful on your first assignment. Which new product would prefer to try to introduce to the public? Explain.