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You own a catering business and you are advertising in the local newspaper to attract new customers.
You own a catering business and you are advertising in the local newspaper to attract new customers. In writing the script for a new ad that is announcing a holiday weekend special discount on catered events, you will offer a 15% discount if the number of attendees to the event is guaranteed to be at least 50 people. You are not sure if you can profitably make good on this promise in all cases. What obligations do you have as a business owner to live up to this ad from the standpoint of moral principles and ethical standards? Are there legal responsibilities involved in this situation?
As a business for establishing a global brand image effective techniques used in advertisingare keys towards success. But the basic legal responsibility lies with businessman is that hehas to...