You will prepare and submit a term paper on Internet Marketing in the Airlines Industry: British Airways and Ryan Air. Your paper should be a minimum of 1500 words in length.

You will prepare and submit a term paper on Internet Marketing in the Airlines Industry: British Airways and Ryan Air. Your paper should be a minimum of 1500 words in length. British airlines have been using web marketing very extensively and it has installed various modes of marketing the airline via the websites and this has since increased their anticipated profits. To start with through the internet marketing the airline has offered a Google earth vacation views in an attempt to lure more people to book their next flights with the airline. (BBC business news 2001)

The Google Earth imagery that has been added in their website has been used in helping the people who are traveling with the airline to see where they will be enjoying their vacations before they even take the flights. The British Airways and the like have since suffered a considerable loss of revenue from a dramatic drop in demand for the transatlantic flights like the Ryan air as well as from the temporary closure of the American airspace after the attacks. (Vincent 2003)

3.0 Budget airline Ryan air

In the midst of the turmoil in the airline industry, the Ryan air breed has continued to prosper and attracting more and more passengers against all the formidable odds.&nbsp.

In the midst of the turmoil in the airline industry, the Ryan air breed has continued to prosper and attracting more and more passengers against all the formidable odds. The airline which is known as no frills or discount airline is seizing the initiative while most of the other carriers like the British Airways are losing their heads.&nbsp.