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QUESTION

You work for Warner Music Group ( www.com ), a large music record label whose sales are declining largely due to piracy.

How does this life-cycle phase affect the types of innovation that should be considered to help WMG be successful?  Identify four steps that should be taken immediately to improve the strategic position of WMG.   Defend your answer with a comprehensive evaluation that demonstrates clear, insightful critical thinking. Running head: WARNER MUSIC GROUP 1 Warner Music GroupStudent’s NameInstitution WARNER MUSIC GROUP 2Warner Music Group The key issues Warner Music Group must grapple to improve its positionThe...
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