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Your assignment is to prepare and submit a paper on management of the cruise industry.
Your assignment is to prepare and submit a paper on management of the cruise industry. The present research has identified that Allure Cruise Line is a small North American Cruise line that currently has only three ships in its fleet. Moreover, the company is planning on adding new ship and itineraries in the upcoming several years. The Royal Caribbean Cruises was founded in 1968 by Anders Wilhelmsen & Company, a shipping company. It is located in Miami in Florida and has more than 8,500 employees. This company was most successful in the year 2008. The company also continued with an increase in passenger capacity, though the net revenue remained in line with the high levels reached in 2008, with its passenger occupancy increasing by 20%. Carnival was founded in 1974 and holds more than 10,000 employees. It is a public company located in Miami. In the year 2008, the company operated 85 cruise ships with a passenger capacity of 158,352 and operated in North America, Europe, New Zealand and Australia. This was the company collected total revenue of 12,000 dollars, which is about 7% of the total revenues collected by the shipping industry. Star Cruise Group is the third largest shipping company in the world and was founded in the year 1993. It is this company that has the greatest control over the Norwegian Cruise Line as it fully owns NCL. NLC was founded in 1966 and is most recognized as its fleet offers revolutionary cruising services that are unique. It is a subsidiary of Star Cruises and has its headquarters in Miami. It has a fleet of 12 ships, with a capacity of over 25,000 lower berths in service. All the cruise lines have got almost a similar organizational structure. It comprises of a Chief Executive Officer and other managerial personnel. In addition, junior staff members are also part of this structure but report directly to the departmental managers. The executive vice president of operations is responsible for the overall operations in exclusion of those dealing with hotel services.
