- what they do well, (Strengths)- what they can do better, (Weaknesses)- what opportunities do they have to improve, markets to capture, customers to acquire, (opportunities) and- what external (threa

- what they do well, (Strengths)

- what they can do better, (Weaknesses)

- what opportunities do they have to improve, markets to capture, customers to acquire, (opportunities) and

- what external (threats) exist, and what future changes are coming as a result of changes in technology, laws, and the natural, legal, and political environments.

Requirements:

· Five pages of text (not including graphs, charts, etc.)

· Headings: Background, Strengths, Weaknesses Opportunities, Threats, Conclusion

· Minimum of seven sources, four of which are scholarly (you will be using a lot of economic data)

· APA format (cover page, in-text citations, references page, etc.)