[MT450: Marketing Management] Unit 7 Assignment #1 Assignment: Creating A Sound Promotional and Distribution Strategy In this Assignment, you will be...

In Unit 6, you selected a company for which you chose a product or a service development strategy. Now, based on this same strategy, you recently reviewed last quarter’s national ad campaign. All ads are tracked with your franchisees so you can tell what is working and what is not working. You noticed the numbers for most of the advertising had a low response. You also observed that the ads include some great features of your product (service) offered by your company but are not backed by benefits.

I have attached the rubric and my completed Unit 6 HW from the previous week.

I understand I need to do the voice over but I have fallen behind and need some guidance. Thank you.

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