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QUESTION
1) Do the SWOT analysis on EuroDisney at the time it was opened in Paris, April 1992. 2)
1) Do the SWOT analysis on EuroDisney at the time it was opened in Paris, April 1992.
2)
Explain EuroDisney and Disney Japan in terms of mode of international market entry. In your explanation, compare the two modes in terms of risk and potential payoff.
