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Apple’s Organizational CrossroadsPosted onTuesday, April 19, 2016 - https://stratechery.com/2016/apples-organizational-crossroads/ Questions:What is the difference between the U-form structure that

Apple’s Organizational Crossroads

Posted onTuesday, April 19, 2016 - https://stratechery.com/2016/apples-organizational-crossroads/

Questions:

  1. What is the difference between the U-form structure that Apple is incorporating and M-form structure that Microsoft used?
  2. What do you think of the new organizational structure? Do you think Apple will be successful in launching the new structure and achieving the goals?
  3. If you were an executive of another large company would you take some of the changes Apple is looking at and implement them in your own organization?
  4. Do you believe it will help with customer service as they hope it will?
  5. This happened over a year ago.  Do you think it is (still) working?
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