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QUESTION

As the new financial manager of ATamp;T company, the CEO has asked your team to provide a brief analysis of the company's performance to present at...

As the new financial manager of AT&T company, the CEO has asked your team to provide a brief analysis of the company's performance to present at the upcoming board of directors meeting. The CEO has asked that you assess the company's performance against your company's industry. You will need to use ratio analysis or other techniques to determine areas in which the company is doing well, as well as areas that management should look at.

Here are the steps for the project:

Go to the website for AT&T company and download the 10-K report for the most recent year.

Perform your ratio analysis on AT&T company:

A good place to start would be to perform a complete DuPont analysis of AT&T company. The DuPont analysis might provide guidance as to what particular areas of AT&T company should be examined next and what ratios should be calculated. Be sure to include ratios that cover the following areas:

i. Profitability

ii. Debt Management

iii. Liquidity

iv. Asset Management

v. Market Value

In addition to the DuPont analysis ratios, be sure to present and discuss at least six relevant ratios that your team feels may best assess AT&T company's performance.

Provide an analysis that compares AT&T company's ratios to the industry standards. There is no need to explain the purpose of the ratios. Rather, be sure to provide an interpretation of the results. This may entail some research from news sources on AT&T company's recent performance.

PowerPoint presentation that summarizes the comparison of AT&T company's ratios against the industry ratios, as well as your analysis.

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