Assess Dianrong’s business strategy The case study in this unit detailed the business strategy of Dianrong, a company that began as a simple peer-to-peer lending company, but is now looking to divers

Assess Dianrong’s business strategy 

The case study in this unit detailed the business strategy of Dianrong, a company that began as a simple peer-to-peer lending company, but is now looking to diversify its product offerings across a wide range of FinTech sectors. It also discussed the potential challenges facing the Chinese banking system as the country’s wealth continues to grow, and examined the challenges facing the peer-to-peer lending industry in particular as the government seeks to implement stringent regulations on this growing sector.

In this small group discussion, consider the following questions:

• What are the benefits and risks of Dianrong’s diversification strategy?
• What are some of the challenges faced by Dianrong when considering government regulations?  How can Dianrong safeguard itself from the uncertainty around future regulation?