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QUESTION

Business Homework.......read the full description...... duie

This must be done by Sunday 4/30 10pm California time......

Business Homework

Do the following:  Use the city of Los Angeles, Ca as the geographic location....

Construct a paper regarding site selection:

  1. Select a retail store in your area that you believe has a great geographic location. (use los angeles,ca)

  2. Select a second retail store in your area that you believe has a poor geographic location.

  3. Using the strategic site selection material from the text defend why you believe the first store has a great location.

  4. Using the strategic site selection material from the text defend why you believe the second store has a poor location.

  5. For each of the store sites discuss how the location impacts the store traffic, the store impression, and the brand impression within the community.

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