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Compose a 1500 words assignment on globalisation is an opportunity for companies to utilise labour, intellectual capital and other resources from around the world to the benefit of all. Needs to be pl
Compose a 1500 words assignment on globalisation is an opportunity for companies to utilise labour, intellectual capital and other resources from around the world to the benefit of all. Needs to be plagiarism free! As much as people see the benefits of globalization, other people are also seeing the dark side and the bad side of globalization. The challenge and need of exploring and exploiting external markets make globalization an option for companies to consider branching out to different geographical areas. This urge of exploring international markets is driven by the need to generate profit for their investors and also to provide enough competition to their rivals. All these can be achieved by increasing the global presence of a brand and company.
According to Michie (2011), globalization creates more chances of doing business by introducing new markets and new trade areas hence it promotes companies trade. This is achieved by exploring the available resources of a country and exploiting the resources. Companies, therefore, are not only faced with the challenge of competing or developing their brand in a new market, they are also provided with an opportunity to sample from the available raw intellectual resources available. However, the various decisions that have to be made include issues of management and leadership, marketing, finance, acquisitions and mergers, operations among others (Hitt et al., 2011).
Companies are known to apply and replicate their business models and processes throughout their corporation so as to maintain consistency. The consistency of a product creates a standard appreciated by clients making the product maintain its value (Sarin, 2013). When a company decides to venture into new markets, it might be forced to change its operating model to fit in with the demands of the new market. A good example is the global beverage making company coca-cola. Coca-cola has ventured out into the global market using different business models for different markets. .  .