DB4

Post an executive summary of your Comprehensive Project in the body of a post in this Discussion Board (do not use attachments). An executive summary is a 10% synopsis of a larger document that outlines the purpose, planned processes, actual processes, findings, and recommendations for the project. Chief executive officers (CEOs) often read and assess executive summaries before deciding to read entire reports. Consequently, the summary must be a high-quality narrative that demonstrates the significance of the work, addresses all the important issues being undertaken – the seven GP questions are important issues - shows, the objectivity of research and analysis underpinning the report, and establishes the credibility of the resulting conclusions

Attached is a summary I tried to write but was not good enough for professor see his notes below:

Additionally, an Executive Summary must cover the entire project and all of the important elements and address the five major issues: 1) purpose, 2) process, 3) modifications to process, 4) findings, and 5) recommendations. See my DB Posts entitled, DB ES Help and DB ES Basics.

Your short-term goals are rather obvious, this report is due by all groups. You provide no specifics for your market analysis and medium-term goals like product manufacture and distribution negotiation. Your long-term goals seem viable, there is a need to cover customer satisfaction and employee benefits. However, you mention but provide no more information on introduction of products.

In short, more detail is required to provide a useable executive summary.

Company Info:

ToolsCorp Corporation is a fictitious company that does exist anywhere. For the purpose of this course, it is located it in Tennessee. As members of the senior management team of ToolsCorp Corporation, your group has been asked to prepare a neat and organized report for the Strategic Officers Steering Committee (SOS-C) of ToolsCorp Corporation. The purpose of this paper is to obtain permission from them to go forward with the next step (developing a full-blown business plan) for ToolsCorp's strategic initiative to break into the global marketplace.

Your group's paper should discuss the following (at a minimum):

• A complete strengths, weaknesses, opportunities, and threats (SWOT) analysis (including at least 5 factors from each category and full explanations of why each factor is important and why it was placed in the category) of the environment that exists within ToolsCorp and the environment that ToolsCorp is proposing
• An outline of the business plan to be developed for ToolsCorp's strategic initiative
• A full mission statement containing the nine components and presented in a well written paragraph
• Key operating principles as you will apply them
• A preliminary market analysis
• The one-year, five-year, and ten-year strategic objectives of the strategic initiatives presented as one strategic proposal for each time frame (3 strategic proposals in all), complete with implementation plans, potential ramifications, and feedback mechanisms
• The additional material that your group considers necessary to support the case for going forward with ToolsCorp's global strategic initiative (This is not optional, you must input additional material.)

ToolsCorp Corporation is a fictitious company that does exist anywhere. For the purpose of this course, it is located it in Tennessee. It builds power tools, lawn mowers, lawn furniture, microwaves, and ranges. All products are manufactured locally and sold through large retailers. They have sale papers inserted in every Friday and Tuesday paper. Although they have a thriving business in the United States and Canada, ToolsCorp is trying to break into the global marketplace.