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Describe the contents and importance of the Franchise Disclosure Document (FDD).
Describe the contents and importance of the Franchise Disclosure Document (FDD). As a
prospective franchisee, describe what positive information you would expect to see in a FDD in a
franchise you were considering and, what, if anything, contained in a FDD would cause you to
eliminate the franchise from further consideration.
Your analysis should generally be between 750 and 1,000 words.