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QUESTION

Driving Revenues (2 Part question each response should be 200 words)

Part 1.

Give a brief description of the process you plan to use to promote a tv show (200 words).

Using 

Management processes, the processes that govern the operation of a system. The most common management process is Strategic Management or the process by which managers determine a set of strategies for the organization that will enable it to achieve better performance and higher profits.

(Be sure to include your reference)

Part 2.

Select two

·          Customer Service

·          Customer Relationship Management

·          Customer Experience Management

Often times these terms are used interchangeably in the business literature, but usually they’re meant as different concepts.  Select two of the above terms and through research, find a definition of each.  Be sure to include your reference. You’re not meant to come up with the “correct” definition, but to develop your own thoughts about the differences between these terms (200 words).

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