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Let's talk about the case you just completed--the Pfizer case.  Questions I'm interested in discussing are:

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--Why has the pharmaceutical industry been so successful historically?

--What is your assessment of the pharmaceutical industry at the time of the case?  How is competition changing?  What factors are driving the changes?

--What will competition in pharmaceuticals look like in 10 years?

--What is your assessment of Pfizer’s position in the industry?  What are the keys to success in the industry?

--What recommendations would you make to Kindler?

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I don't expect you to answer all these questions.  Pick a couple and offer your thoughts and ideas.  I realize you probably answered all these questions in your case analysis, but don't cut and paste from your paper or post your entire paper :-)  Rather, offer brief highlights and thoughts in your own words.  What I'm really looking for is your discussion with each other.  I want you to read other answers and offer your opinions on a few of them.  

(500-600 words,  3 citations)

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Click here to download attached files: PFIZER’S BUSINESS REPORT.docx
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pharmaceutical

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** an industry **** ** performing well ** *** ************** ****** *** **** *** been ******* it backwards are **** ** *** *********** that have **** ** place ***** *** ******* was *** ********* *** *********** *** *** ****** ****** *** it has ********* to ** well The key success ******* *** the ******** that *** ******* has ********* to ***** *** *** ********** and also ****** ************ **** have **** *** ******* ** ** *********** ***** *** *******

recommendations

that ******* could get ** ***** ******* trying to ********* **** *** safety and health sector ** ***** ******** ** ******** *** *** ******* ** the ***** to ** carried *** **** **** ***** ****** also be ****** regulations **** *** ** ******** so as ** ****** ***** ** no **** of *** *** **** ** broken in *** way and ******* *** regulations should be favorable ***** *** business ****** be ** an **** ***** the **** ***** *** Sources * C Monteiro

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