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Follow this link to complete this week's discussion: https://www.weforum.org/stories/2020/06/coronavirus-advertising-marketing-covid19-pandemic-business/ What did you learn about marketing from this
Follow this link to complete this week's discussion:
https://www.weforum.org/stories/2020/06/coronavirus-advertising-marketing-covid19-pandemic-business/
What did you learn about marketing from this article? On which element of the promotional mix does this article focus (i.e., advertising, direct marketing, Internet marketing, personal selling, public relations, or sales promotion)? How are organizations adapting their promotion strategies in the midst of the COVID-19 pandemic? In your opinion, what communication goal is emphasized in the examples provided in this article (i.e,. informing, persuading, reminding, or persuading? Do you believe pandemic advertising has encouraged thinking, feeling, or doing?
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