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QUESTION

From the list of assigned readings included in this course, or another article of your choice from the Harvard Business Review , choose an article

From the list of assigned readings included in this course, or another article of your choice from the Harvard Business Review, choose an article that deals with one or more of the elements of marketing strategy (product, price, place, promotion; or, if services related, people, process, and physical evidence) and summarize the article, addressing the following questions:

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