Hi, need to submit a 500 words essay on the topic Justification/Recommendation Report: Searching for the Best Philanthropic Project.It used its expertise in market segmentation and consumer insight to

Hi, need to submit a 500 words essay on the topic Justification/Recommendation Report: Searching for the Best Philanthropic Project.

It used its expertise in market segmentation and consumer insight to come up with a strategic focus where it identified a ‘gap in philanthropic space’. Nike saw the potential in reducing global poverty through an investment in adolescent girls. It keeps its projects away from business operations by channeling its philanthropy efforts in its foundation. The investment in adolescent girls is original and very effective in reducing marginalization of the girl child. This is evident since after five years in this project, The Nike foundation was able to partner with large organizations such as The World Bank in its banner of "The Girl Effect".

Intel has a brilliant philanthropic program known as the "Intel Teach" program. They are capable of tracking the social impact of its philanthropic activities other than just using the output metric which is not perfectly efficient. It has trained at list 8.5 million teachers in 65 different countries. Intel holds itself accountable for changing how teachers use technology in classrooms. This is second measure of philanthropic competence. 75.4% of its trained teachers intend to apply their newly acquired skills in the classroom. Intel believes measuring its performance in charitable projects is important in order to establish reputation achieved.

Philanthropic projects of Goldman Sachs are large in scale. Goldman Sachs aims at job creation and economic empowerment rather than giving traditional educational grants. One of its major projects such as "10,000 Women," provides skills such as business education, access to capital and support services for underserved businesswomen in more than 20 countries. Of the trained, 70% experience sales growth and 50% have created new jobs.

This was the fifth largest donor in USA in 2010 giving donations worth $198,692,197. Its philanthropic projects mainly focus in the USA where a large part of its customers reside. They involve promotion of