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QUESTION

How do the leaders at Nike use “moral leadership” to build a new psychological contract with global partners? Afterward, consider your peers’ response and identify the limitations of Nike’s response.

How do the leaders at Nike use “moral leadership” to build a new psychological contract with global partners?

Afterward, consider your peers’ response and identify the limitations of Nike’s response. For example, if you were in charge at Nike, what additional recommendations would you suggest? Add to your peers’ responses with specific recommendations of improvements in Nike’s approach that you might suggest.

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