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Imagine your team has been contracted to conduct some market research on behalf of OMG's. ( http://www.ca/ ). The company is quickly growing and...

Imagine your team has been contracted to conduct some market research on behalf of OMG's. (http://www.omgs.ca/). The company is quickly growing and looking at new markets.  

The company has requested that the market research report contain the following information:

·        Description of Market Environment

o  Stability

o  Ease of doing business

o  Currency risk

o  CA trade relationship (both general and product specific)

·        Target market identification (demographic information)

·        Competitor Analysis

·        Recommendations

o  Market Entry

o  Local adaptations (4Ps)

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