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QUESTION

Kyra needs to choose a research technique that is designed to be statistically accurate and less open to interpretation. Which of the following

Kyra needs to choose a research technique that is designed to be statistically accurate and less open to interpretation. Which of the following techniques should she choose? 

Select one:

a. focus groups

b. in-depth interviews

c. online research bulletin boards

d. surveys

e. social listening

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