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QUESTION
markting essay questions
PLEASE ANSWER THE FOLLOWING FIVE QUESTIONS CONCERNING CHIPOTLE? YOUR ANSWERS SHOULD BE THOUGHTFUL AND DETAILED.
1) What were the key success factors for Chipotle?
2) What are the biggest challenges that Chipotle faces?
3) Why is the sourcing of the food important for the marketing of Chipotle?
4) Why are the personnel policies and effectiveness of Chipotle important for its marketing?
5) Why is differentiation potentially more important than innovation for Chipotle?
