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media culture c
Exam 2
Answer the following questions in essay form. All answers must include clear examples that support your statements.
1. How does vertical integration work in the film business?
2. How did the movie industry respond to the advent of television?
3. What major challenges does new technology pose to the newspaper industry?
4. How do digital editions of magazines change the format of magazine advertising?
5. How have online bookstores and e-books affected physical bookstores and the publishing industry?
Extra Credit
Why is an increasing interest in reading a signal for improved democratic life?
